How M-Commerce Will Evolve Your Business?

Customers prefer simple and friendly ways in buying or banking or any other work they do. Hence, your business outputs should be designed in a customer-friendly manner, which eventually makes a path to your organizational success. Considering this strategy, many business executives are adopting to M-Commerce technology, which delivers the electronic commerce / e-commerce capabilities directly into the customer’s hand, anytime and anywhere, via wireless technologies.Let’s have a look at how m-commerce will help evolve your business by increasing the sales and services.Increased Usage of Smartphone and Mobile InternetMobile internet allows people to quickly buy products and access various services from wherever they may be. According to an eMarketer report, mobile phone penetration will rise from 61.1% to 69.4% of the global population, between 2013 and 2017. And more than half of the mobile audience will use the internet. This proves that the increased usage of smartphone and other mobile devices will overtake desktop based internet access.M-commerce Sales are increasingRetail sales via mobile devices have increased 101% in the first quarter of 2014, as compared to that of 2013. Also the average order value on purchases through smartphones increased by 12%, page views on smartphones are about 56% and the conversion rates for these devices are about 29%. The increased sales and services through m-commerce will hence help grow your business.Flexibility to AccessAs every user is flexible in using mobile devices, it is pretty comfortable and easy to access online payments, etc. A customer can access and login to various mobile messengers like Gmail, Facebook, and other networking platforms. This will enhance the customer usability of m-commerce and so your sales.Mobile-friendly websites drive more CustomersAccording to a Google study, mobile friendliness is a key factor while purchasing a product. The study reveals that 61% of visitors quickly moved to another website due to mobile-unfriendliness and 67% of visitors were more likely to buy from a mobile-friendly site. They believe that you can turn your visitors into customers with a mobile-friendly site.M-commerce has taken the concept of e-commerce to the next level, where transacting and buying through mobile is being driven via gamification elements. M-commerce is not restricted only to content purchase and delivery, it also involves in mobile banking, ticketing, mobile ATM, money transfer, marketing, advertisements, browsing, etc. With our diverse platforms and services, we develop, implement & deliver user-friendly apps & solutions to meet client needs.
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Network Marketing: Legitimate Business Opportunity or Not?

Network marketing is the chiropractic of the business world. I say this with authority and confidence because I am a chiropractor. For many years we were looked at as the charlatans of health care. In recent decades, though, the profession has made great strides in proving its value and validity, both through anecdotal evidence as well as solid research. However, in spite of this, I still hear prejudiced comments that we are not “real doctors.” We have come a long way, but we still have a long way to go.To anyone in the network marketing world, this story must sound very familiar. Just do an internet search on “Network marketing scams” and see the plethora of information that comes up. Even when you are doing a legitimate search on the topic, the search results are peppered with naysayers.I’m going to tell you something that not many people realize. It will immediately open your eyes up to the legitimacy of the network marketing industry. In current times, most well known (we’re talking Fortune 500 companies) traditional companies are involved in, or at least considering, how to sell their products through network and/or affiliate marketing. As an example, Discovery Toys markets their products exclusively through network marketing with sales figures that exceed $100 million. Sprint’ MCI and AT&T make their long distance phone service available through network marketing companies. Major chains like Best Buy and Target use affiliate marketers to market their stores and products.So, as the dark veil of scam has been lifted from network marketing just a little bit with that juicy tidbit of information, let’s put this negative image to rest once and for all, shall we?Here are the facts:1. MLM, or what is more commonly referred to as network marketing these days, has been around since the 1940s, with the vitamin company Nutrilite.2. In 1959, Amway was born. They eventually took over Nutrilite, and MLM never looked back.3. The success of Amway drew attention; hence multiple network marketing companies were born.4. The people who ruin it for everyone came along. They saw the potential for lucrative rewards, created a counterfeit version of MLM, and Ponzi and pyramid schemes were developed. This caused the network marketing business to become associated with the word “scam”.5. At the urging through petition by ethical MLM companies, the government established ethical practices for a reputable MLM company and clearly defined what MLM is.6. MLM companies that are really just pyramid schemes get closed up relatively quickly as a result of the laws that have been put into place.7. Since MLM came into existence, the industry has evolved into a wide array of companies with a diverse range of products to sell, good compensation plans, and tools to help their marketers build their own business. Despite all the bumps in the road, MLM is a thriving industry and a very good way to build a business for yourself.If the above is true, why does the negative image persist?Issues that enhance the “Network Marketing Scam” image are as follows:1. There is greater than a 90 percent failure rate in the industry because the people who sign up don’t take action. They then blame the business model and perpetuate the “scam” image.2. Just like any other start-up business, it takes time and effort to build this type of business. If people don’t start getting a 4 figure monthly residual income check after signing up a few people, they think it’s a “scam.”3. Relating to point number 2, the marketing tactics by people already in the business are not sound. Proper marketing must be done in order to create and duplicate success. Otherwise, the network marketing scam image is perpetuated when promises are made of riches and free time within weeks of joining, but in reality those promises cannot be kept.4. The laws that were meant to protect MLM also hurt the MLM image, unfortunately. The idea of pyramid selling is also a mentality, not necessarily just a business structure. So, with any MLM compensation plan, the attitude of pyramid scheme gets easily applied to it, and people immediately think “network marketing scam.”5. Most people you speak to about your network marketing business will never join you because it’s not for them. It takes persistence, perseverance, and maximum exposure of your business through solid marketing techniques to find the people who are cut out for network marketing.6. Network marketing gives people the impression it is easy to make money; the REAL truth is, network marketing is HARD.So, with everything I just told you, where is the good news in all of this? We have a reputable business model that has a somewhat tarnished reputation. It’s not as easy as it was once made out to be. You must ask yourself this question, then: Are you truly cut out for this business?Consider the following as you try to answer that question.· Do you want to continue working in a corporate job most of your life with the realization that you may never retire early and spend time with your family? For some people this is the easier route because at your J-O-B you just show up, put your time in, get your check, and leave. Not much effort besides what your job requires, and there is a guaranteed income, even if it’s not the amount you would like to have.OR… · Do you have an entrepreneurial spirit? Being an entrepreneur doesn’t mean you have to come up with an idea from scratch. You are just as entrepreneurial if you see an opportunity and create your own destiny based on how you present that opportunity to the world.My full and final assessment of network marketing is this: if you have ever wanted to own your own business, be your own boss, work from home, set your own hours, and not have a salary cap on how much you can earn, then you should consider network marketing. You must not enter this business, though, if you think it’s going to be easy, and you aren’t willing to put in the work.Do your due diligence; study the company (or companies) you are going to get involved in – in addition to the material they provide you, there are also websites that list the top network marketing companies. Learn about their products. Understand how you will get paid. Ask questions. Talk to other distributors. Assess whether or not you yourself can duplicate a successful business model within that company.Take your time with this decision. You are going into business for yourself. Once you figure out if you are ready to take your career into your own hands, move forward with confidence and a solid business and marketing plan.

Business Capital Solutions In Canada: Accessing Proper Cash Flow & Commercial Financing

Business capital requirements in Canada often boil down to some basic truths the business owner/financial mgr/entrepreneur needs to address when it comes to financing for businesses.

One of those truths? Knowing the true state of their financial condition and what financing they do and don’t qualify for when it comes to meeting commercial lending requirements in Canadian business.

Business Loans In Canada

Whether you are smaller or start-up firm looking for information on how to get a business loan or a larger established firm looking for growth financing or acquisition opportunities we’re highlighting 3 mistakes that commercial loan seekers like your company need to avoid making when addressing, sourcing and negotiating your cash flow / working capital and commercial financing needs.

1. Understand the true condition of your company finances – These are almost always successful addressed when you spend time on your financials and understand how your financial statements reflect your access to commercial loans & business credit in general

2. Ensure you have a plan in place for sales growth and financial needs as it relates to commercial financing

3. Understand that actual hard facts about cash flow which is, of course, the lifeblood of your company

Can you honestly answer or feel positive about all those 3 points. If so, pass Go and collect $ 100.00!

A good way to address your company’s finance plans is to ensure you understand growth finance solutions, as well as how to manage in a downturn – i.e. not growing, losing money, etc; It’s never fun to fund yourself in an economic or industry downturn such as the COVID pandemic of 2020!

When we talk to clients of new or established businesses it seems they are almost always talking about sales, so the ability to understand and focus on the differences in their profits and cash fluctuations is key.

How do cash flow and sales plans and projections affect the type of financing you require? For one thing sales growth usually starts out by consuming your cash, not generating it. A poor finance plan will drag your business down and addressing financing simply gets tougher and tougher.

Three basics always emerge when it comes to your search for the right business capital and financing.

1. The amount of financing you need

2. The type of financing (debt/cash flow/asset monetization) The business loan interest rate will be dramatically affected by whether you choose traditional or alternative financing solutions. Private business loans in Canada come from non regulated commercial finance companies most often known as ‘ alternative lenders ‘. These lenders are typically highly specialized in one ‘ niche ‘ of business financing and may be Canadian firms or branches of U.S. banks and non-bank lenders

3. How the financing is structured to be manageable with your day to day operations

What Finance Company In Canada Can Meet Your Borrowing Needs & Why Is Capital Important In Business

Let’s identify and break down key financings your firm should know about and understand if they are applicable and achievable to your business. They include:

A/R Financing / Factoring / Confidential Receivable Finance

Inventory finance / floor planning / retail inventory

Working Capital term loans

Unsecured cash flow loans

Merchant working capital loans/advances – these loans are geared toward short term cash needs and are typically one year in duration. Loan amounts are typically 15-20% of your annual sales revenues.

Royalty finance

Asset based non bank business lines of credit

Tax credit financing (SR&ED bridge loans)

Equipment Leasing / Sale leasebacks – Equipment financing in Canada is used by almost 80% of all companies looking to acquire new, and used, assets.

Govt Guaranteed Small Business Loan program – Government Loans in Canada are sometimes referred to as ‘ SBL’, aka Note: BDC Finance solutions are available from this Canadian non-bricks and morter crown corporation. A small business loan via the government-guaranteed loan program comes with true flexibility around term loan duration, market rates, no pre payment penalties, and of course the low personal guarantee that is required by borrowers. These two ‘ government ‘ loan solutions are often perfect for financing a new business.

If you’re focused on not making mistakes in your business finance needs and want to capitalize on the solutions your competitors are probably already using seek out and speak to a trusted, credible and experienced Canadian business financing advisor who can assist you with your cash flow and commercial financing needs.

Stan has had a successful career with some of the world’s largest and most successful corporations.

His employers over the last 25 years were, ASHLAND OIL, ( 1977-1980) DIGITAL EQUIPMENT CORPORATION, ( 1980-1990) ) CABLE & WIRELESS PLC,( 1991 -1993) ) AND HEWLETT PACKARD ( 1994-2004 ) In 2004 Stan founded 7 PARK AVENUE FINANCIAL – He is an expert in Canadian Business Financing.